CoolRide Blog

Branding Your Irvine Business

Posted by Steve Johnston on Mon, May 13, 2013

How to Brand Your Business in Irvine

There comes a time in the life-cycles of most companies and businesses when the owners and executives realize that it’s time to build an effective brand for their company. What exactly constitutes an effective brand? For starters, it involves creating a recognizable persona for your company, an eye-catching logo or a catchy motto—in short, getting your company effectively connected to the people who will buy and use your company’s services and products.

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Tags: Branding, Irvine Business, Professional Development